So I’m unsure if I’m just behind the times or if this is really a new development, but lately while strolling about town I’ve noticed in various storefronts and on various idiots new styles of the ever-so-lovely Croc sandal…thingy. But, as the Croc 2.0 is still made of rubber and is still, in fact, a Croc, I find myself wondering, really, what is the f*cking point?

I’ll admit, when I spotted my first Croc in the summer of 2005, I was actually impressed by its foamy, walking-on-air comfort and even considered purchasing a pair to sport during my waitressing job. Then I saw a few people at work wearing them (over white ankle socks, no less), realized that they were in fact the bastard love child of a whiffle ball and a gardening clog, and quickly decided that, while my Chucks may not exactly be arch-friendly, at least they’re fresh looking.

But, to get back to the matter at hand, declining sales in the past year seem to have alerted the Croc powers that be to the fact that their product is absolutely f*cking hideous, and the company is now attempting to remedy the situation with different variations on the rubber shoe. Read More »