Being in a sorority, I’m always looking to make the world a better place, (and not just for underage drinkers everywhere.)

I’ll admit it’s not entirely selfless. The more philanthropy you do, the better your stance in the “Greek life” community, and the better that is, the better house your sorority or fraternity gets for the following year. But seeing as we’re so small we’re going to get stuck with the same small suite we always get no matter what we do — we tend to actually do charity for charity’s sake.

But you don’t have to be “Greek” to give back to your community, (though it’s my obligation as a sorority girl to urge you to rush in the fall *fake smile*.) In fact, all you have to do is shop!

Yup, charity is right around every corner we turn nowadays from Product Red to the One campaign. Companies everywhere are coming up with clever ways to literally sell good works.

At first, being the jaded girl I am, thought that buying these products did little actual good for the people they claim to help, and that celebs and businesses were just acting like grown up sorors and frats, spending the time to get the good PR.

But with how rapidly “shopping for a cause” and “helping others never goes out of style” became in style, I recognized that regardless of the reasons, these people are getting the word out there and raising awareness. Read More »